Origin

• Henry Ford in 1919.
  
  Henry Ford sought a car that any person could purchase on a payment plan. With 11 investors he formed the Ford Motor Company in 1903.
  
  

The Model T

• The Ford Model T brought the automobile to the masses.
  
  The Model T was introduced in 1908 and was the first automobile mass-produced on an assembly line, with more than 15 million manufactured through 1927.
  
  

The Model A

• Edsel Ford urged his father to abandond the outdated styling of the Model T for the lively Model A.
  
  The modern and spunky Model A was introduced in 1927 to replace the aging Model T, which had lost its core customer base to other auto makers.
  
  

The V-8

• This 1932 Ford sedan is powered by a V-8 engine, allowing it to reach high speeds.
  
  In 1932, Ford introduced the single block flathead V-8 engine that forever changed how factory mass-produced cars were powered by employing an engine with high-performance capabilities.
  
  

The Mustang

• The Mustang not only revolutionized car styling but market campaigns.
  
  To capture the Baby Boomer market coming of driving age in 1964, Ford introduced the sporty Mustang coupe and 2+2 fastback with a youth-oriented marketing campaign.
  
  

Market Share

• The 2010 Shelby Mustang GT500KR is helping keep the struggling company solvent.
  
  In 1990, Ford held 24 percent of the market share of total vehicles produced worldwide; this dropped to 14.2 percent in 2008.