The sales representatives of a company happen to be amongst the most important members.
They play a great role in helping people know about your products, and thus increasing the sales.
It is very important that they get a good sales training so that they can successfully market your products.
This is in particular necessary in times of recession, so that they can help your company reach goals, even in the most difficult times.
It would be a great idea to provide your sales representatives with sales manual as a part of the sales training program.
It is very important that the representatives have contact numbers of the team members, while they are out to complete their task.
It is likely that they may face questions or situations that they might find difficult to tackle.
They themselves too might have some questions, and at such situations talking to a team member could be of great help.
Provide the representatives with a strategies page which should contain helpful selling points.
Make the page easy to read and understand, so that it can be consulted, whenever needed.
You can update and provide new pages, whenever you launch new products.
Yet another essential part of the sales training program is to help them deal with your competitors.
This should also be mentioned in the manual, so that they are aware of pricing details and other essential stuffs about the competitors.
This will only help them know, how can they convince the customers and sell their products better.
The price guide is absolutely essential and it should be properly updated.
A hike in price can make things difficult for the sales force, but if they know exactly the reason behind it, they can convince the customers with confidence.
Provide as many of photos as you possibly can in the manual.
The photos should not be only of the products, but also that of it being used by content customers.
The photographs should be really helpful, and should be able to explain, what you want to convey.
A very important part of the sales training program is to help the representatives learn as to how they should deal with the reaction of the customers.
They surely are not always going to encounter polite reactions, so it is important they know how to deal with adverse situations.
No matter what the customers say, the representatives have to be polite and keep smiling.
They play a great role in helping people know about your products, and thus increasing the sales.
It is very important that they get a good sales training so that they can successfully market your products.
This is in particular necessary in times of recession, so that they can help your company reach goals, even in the most difficult times.
It would be a great idea to provide your sales representatives with sales manual as a part of the sales training program.
It is very important that the representatives have contact numbers of the team members, while they are out to complete their task.
It is likely that they may face questions or situations that they might find difficult to tackle.
They themselves too might have some questions, and at such situations talking to a team member could be of great help.
Provide the representatives with a strategies page which should contain helpful selling points.
Make the page easy to read and understand, so that it can be consulted, whenever needed.
You can update and provide new pages, whenever you launch new products.
Yet another essential part of the sales training program is to help them deal with your competitors.
This should also be mentioned in the manual, so that they are aware of pricing details and other essential stuffs about the competitors.
This will only help them know, how can they convince the customers and sell their products better.
The price guide is absolutely essential and it should be properly updated.
A hike in price can make things difficult for the sales force, but if they know exactly the reason behind it, they can convince the customers with confidence.
Provide as many of photos as you possibly can in the manual.
The photos should not be only of the products, but also that of it being used by content customers.
The photographs should be really helpful, and should be able to explain, what you want to convey.
A very important part of the sales training program is to help the representatives learn as to how they should deal with the reaction of the customers.
They surely are not always going to encounter polite reactions, so it is important they know how to deal with adverse situations.
No matter what the customers say, the representatives have to be polite and keep smiling.
Source...