In financial markets, the speculator with the most information wins, and that is applying to online business too.
You must have the tools required to analyze your website performance to compare the results with your efforts.
In other ways, once you start promoting your online business, it is very important to track which methods work and which ones don't.
Website analysis can be performed with two main types of analysis, log file analysis and page tagging analysis.
Log file analysis reads the recorded logs by the server on every transaction, but this kind of analysis may be inaccurate because the widespread of using the page caching.
On the other corner, page tagging analysis is introducing more accurate information about your website pages individually, for instance count the number of times that an image is served to a visitor, and this is done with including JavaScript code or php code within the page.
The almost of web hosting services, provide you with basic information, the most stats engines today are awstats and webalizer, but keep in your mind, that the web host may update the information at different times, so the information may become useless at a certain time.
Beside the previous two kinds of analytic, you can use analysis services to get more detail information about what has been happening to your website, here, you can use Google analytics- it is a service operated by Google- that gives you powerful tools, and accurate reports for marketing optimization and content optimization, which will tell you how your marketing efforts are working.
You must have the tools required to analyze your website performance to compare the results with your efforts.
In other ways, once you start promoting your online business, it is very important to track which methods work and which ones don't.
Website analysis can be performed with two main types of analysis, log file analysis and page tagging analysis.
Log file analysis reads the recorded logs by the server on every transaction, but this kind of analysis may be inaccurate because the widespread of using the page caching.
On the other corner, page tagging analysis is introducing more accurate information about your website pages individually, for instance count the number of times that an image is served to a visitor, and this is done with including JavaScript code or php code within the page.
The almost of web hosting services, provide you with basic information, the most stats engines today are awstats and webalizer, but keep in your mind, that the web host may update the information at different times, so the information may become useless at a certain time.
Beside the previous two kinds of analytic, you can use analysis services to get more detail information about what has been happening to your website, here, you can use Google analytics- it is a service operated by Google- that gives you powerful tools, and accurate reports for marketing optimization and content optimization, which will tell you how your marketing efforts are working.
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